They call me God's Gift

Mostly my dad and grandma.

Chinyere, my Nigerian name means God’s gift or God gave.

My first name is Tracy and I believe I was wrapped up by the Universe. A gift for you & your business.  

I like to be comfortable & confident in all aspects of my being. So skinny jeans, a top that flows, a touch of makeup, and a crystal in my pocket.

I’m an email copywriter for wellness entrepreneurs & course creators that spread the gospel of living this life as our highest selves.

Having seen how the power of  words can transform a business’ bottom line, I now help coaches, nutritionists & yoga teachers write show stopping emails.

They call me God's Gift

Mostly my dad and grandma.

Chinyere, my Nigerian name means God’s gift or God gave.

My first name is Tracy and I believe I was wrapped up by the Universe. A gift for you & your business.  

I like to be comfortable & confident in all aspects of my being. So skinny jeans, a top that flows, a touch of makeup, and a crystal in my pocket.

I’m an email copywriter for wellness entrepreneurs & course creators that spread the gospel of living this life as our highest selves.

Having seen how the power of  words can transform a business’ bottom line, I now help coaches, nutritionists & yoga teachers write show stopping emails.

How this hot yoga teacher & studio owner became an email copywriter

It wasn't all rainbows and savasana

It was around 2008 when I experienced the “entrepreneurial seizure” Michel Gerber talks about in the E-Myth. I found “my calling” teaching hot yoga. It came naturally to me, as did the role of the studio’s first assistant manager. 

All the peace, all the sweat, all the smiles and thank yous and, oh yeah, my body and mind had reached prime time. 

Cut to months before opening my own studio and I’m advised to build my mailing list. Why? Seems so obvious now, but I was wearing the weight of this new world on my shoulders, my tunnel vision was real.

Email marketing was a the bottom of a list that was hidden under a stack of bills, contracts, tax forms and every other not-so-sexy sheet of paper that shows up when you own a business. 

Still, I built the list. I sent the emails. 

I had a few offers of support in writing my newsletters, but I was way too overwhelmed to know how to accept such a thing. 

Then, I woke up. I actually loved writing to my list, when I felt confident about it. The yoga teacher in me felt a shift in how to share this gift from the universe. Using words to remind people of how powerful they are (on the yoga mat) is something I’ve always done impeccably well. Now I do this off the mat and in the inbox. 

My biggest regret as a business owner in my past life… I didn’t invest in copywriting.

 

This yoga-teaching-boss now channels Warrior II in email copy to help wellness entrepreneurs craft sequences that fill up their courses and workshops with students they love

Now you know my “short version story”, this  afro- goddess-with-the-voice-that’ll-ground-you is ready to write your emails. 

But first…

The sh*t you don’t need to know, but you really want to...

  • 6 year old me was a know-it-all. I loved using “big”  words when I was a kid. I would make sure I said them a lot and would really annunciate them to make sure everyone heard how smart I was. Who knows how long I used the Pacific was used to point out the specific. 
  • What’s hiding in my living room? And dining room? I’ve got a record collection backdrop in house that makes me look pretty cool on instagram. Of the 8000, I own about 3. The other 7997 belong to my (also in house) vinyl DJ. 
  • My most memorable NYE? Valencia, our daughter was ready to be born almost a month early. She was so active when I taught that NYE yoga class, I knew something was up. On a night when our in house DJ (aka Dada, aka @djdavestiles) was out of town and our doula was away on holiday she decided she was comin’ home. Dada and doula traveled far to make it in time for her birth. They made it and it was magic. 
  • My dog has an IG account. Julep’s a “6 year old, lemon beagle mix”. When you have a rescue you usually don’t know the finer details. You learn real quick they’re not the ones that matter. Find her on IG at @JuJuJulep.
  • Sweet or salty? Both & together whenever possible. I can savour a raw organic dark chocolate bar,  with mountain salt and crushed vanilla beans any day. But I also won’t pass up the chance to mix PB M&M’s and popcorn.

The sh*t you don’t need to know, but you really want to...

  • 6 year old me was a know-it-all. I loved using “big”  words when I was a kid. I would make sure I said them a lot and would really annunciate them to make sure everyone heard how smart I was. Who knows how long I used the Pacific was used to point out the specific. 
  • What’s hiding in my living room? And dining room? I’ve got a record collection backdrop in house that makes me look pretty cool on instagram. Of the 8000, I own about 3. The other 7997 belong to my (also in house) vinyl DJ. 
  • My most memorable NYE? Valencia, our daughter was ready to be born almost a month early. She was so active when I taught that NYE yoga class, I knew something was up. On a night when our in house DJ (aka Dada, aka @djdavestiles) was out of town and our doula was away on holiday she decided she was comin’ home. Dada and doula traveled far to make it in time for her birth. They made it and it was magic. 
  • My dog has an IG account. Julep’s a “6 year old, lemon beagle mix”. When you have a rescue you usually don’t know the finer details. You learn real quick they’re not the ones that matter. Find her on IG at @JuJuJulep.
  • Sweet or salty? Both & together whenever possible. I can savour a raw organic dark chocolate bar,  with mountain salt and crushed vanilla beans any day. But I also won’t pass up the chance to mix PB M&M’s and popcorn.

Ok, enough about me.

Let’s talk about you. And your emails.

Step into the spotlight and book a call ($0.00) and tell me all about your email needs.  

Contact Me